Announcing Chief Gibby Jacob and Geena Jackson as Co-Directors of Ceremonies for the 2024 Indigenous Business Award Gala 

Photo: 2024 IBA Co-Directors, Geena Jackson and Chief Gibby Jacob

We are thrilled to announce that Geena Jackson and Chief Gibby Jacob will be the Co-Directors of Ceremonies for the 2024 Indigenous Business Award (IBA) Gala, taking place on October 7 at the Fairmont Hotel Vancouver. This highly anticipated event is the place to be for anyone interested in Indigenous business in British Columbia. 

Meet Geena Jackson 

Geena Jackson whose traditional name is Tsetasiya (‘Sa-TAS-ee-ya’) returns for her third year as Co-Director of the IBA Gala, bringing her experience and passion for celebrating Indigenous business excellence. As a devoted advocate for Indigenous rights, self-determination, and economic development, Geena has over 25 years of experience serving First Nation communities and the industry at large. A proud member of the Shishalh Nation (Sechelt), she is deeply committed to strengthening Indigenous communities through strategic partnerships with industry experts and government bodies. 

Geena has been instrumental in helping over 800 Indigenous entrepreneurs grow their businesses and social enterprises. Her commitment to Indigenous economic growth is further exemplified by her creation of the Bears’ Lair TV show on APTN, where she serves as a core judge. This unique platform supports Indigenous entrepreneurs on a national scale, offering exposure, guidance, and opportunities to scale their ventures, with a grand prize of $100,000. 

Additionally, Geena has created the Bears’ Lair Youth Dream Camps, teaching Indigenous youth aged 11-18 across Canada about entrepreneurship, life skills, and creating tools for future success. In 2023, she facilitated 25 camps and is well on her way to facilitating 40 additional camps in 2024, educating, elevating, and inspiring over 1,000 Indigenous youth nationwide. 

Meet Chief Gibby Jacob 

Joining Geena this year is Chief Gibby Jacob, a distinguished leader and the 2017 IBA Award of Distinction recipient. Chief Gibby, whose ancestral name is Kákeltn siyám, is a hereditary Chief and a member of the Squamish Nation in North Vancouver, British Columbia. He is a man of quiet power, recognized twice with Vancouver Magazine’s Power 50 Award, and honored with The Queen’s Diamond Jubilee Medal, The BC Aboriginal Lifetime Achievement Award, and The Senate 150th Anniversary Medal. 

Under Chief Gibby’s leadership, the Squamish Nation exponentially increased its business revenue, royalties, and real estate assets. He played a pivotal role in brokering the deal that established the Squamish Lil’wat Cultural Centre in Whistler and the 2010 Olympic land legacy, resulting in the Squamish and Lil’wat First Nations gaining several tracts of land in the Whistler community. 

Chief Gibby’s knowledge and experience provide direction and liaison duties for special projects and files, including negotiations between various levels of government, stakeholders, partners, and the Nation on projects dealing with natural resources, accommodation, and consultation. His leadership and vision are highly anticipated to bring a fresh and inspiring perspective to the gala. 

A Night to Celebrate Excellence 

The 2024 Indigenous Business Award Gala is set to be an extraordinary evening of celebrating excellence in the Indigenous economy. This event is an opportunity to honor outstanding achievements, network with industry leaders, and be part of a vibrant community that supports and uplifts Indigenous businesses. 

Don’t miss out on this incredible event. Get your early bird tickets now and be part of a night that celebrates the strength, innovation, and success of Indigenous businesses in BC. 

Chief Gibby’s wise words resonate deeply: “It is by paddling together that we can create a future for our Nation. One that learns from the past, lives in the present, and builds for the future.” 

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

Defining the uniqueness of applied art and design 

Photo: Sam Carter

The Sam Carter Award in Applied Art + Design stands as a tribute to the late Sam Carter, an artist, leader, and educator who made significant contributions to applied art and design in British Columbia and globally. Sam Carter, whose name is synonymous with this field, garnered international respect and admiration from artists, students, and educators alike. In 2017, his achievements were recognized when he was named the Award of Distinction laureate in Applied Art + Design. 

For over 50 years, Sam Carter dedicated himself to collecting, curating, and designing exhibitions that showcased design, craft, and applied arts within Canada. His journey began in 1965 when he emigrated from California and started working at the Ontario Science Centre. As a senior designer, he helped create interactive exhibits that highlighted Canadian contributions to science. 

Sam’s impact extended through his work with the Ontario College of Art, where he organized “culture probes” that engaged students, faculty, corporations, government, and communities in creative projects. Upon settling in British Columbia, he taught at the Vancouver School of Art and then Emily Carr University of Art and Design. Here, he documented and elevated Canadian design and applied arts through online history and theory courses, events, and exhibitions. His mentorship fostered lifelong friendships with artists recognized in BC and beyond for their unique and beautiful design creations. 

Through his exhibitions and events, Sam showcased works by Canadian designers, craftspeople, and applied artists from all regions, allowing people from diverse backgrounds to appreciate the elegance of Canadian design, craft, and applied arts. His efforts brought international attention to Canadian talent, fuelled by his enduring passion. 

Sam curated over fifteen annual exhibitions celebrating the awardees of the Applied Art + Design program. His leadership and advocacy have left an indelible mark on the field, advancing the conversation around Canada’s functional art and design and inspiring future generations. 

At the 2019 Applied Art + Design presentation ceremony, Dr. Yosef Wosk, whose foundation generously supported the program for more than a decade, delivered a thoughtful and empowering speech addressing the age-old debate between art versus design. He explored what distinguishes art from design and how this award unites them both. 

Morris’s philosophy of combining the practical with the beautiful resonates deeply with the ethos of applied art and design. As Dr. Wosk explained, ‘knowing’ something to be useful pertains to practical design, a rational and logical process. In contrast, ‘believing’ something to be beautiful is a more transcendent, intuitive appreciation akin to pure art. 

The awardees of the Applied Art + Design award program embody this duality, bridging the worlds of art and design and making the practical more beautiful. 

We salute the applied artists and designers recognized by the Sam Carter Award in Applied Art + Design program for their contributions. As we look forward to the 2024 recipient celebration and exhibition in November, we applaud all the artists and designers who continue pushing the boundaries of their respective practices, honouring the legacy of Sam Carter and the timeless intersection of practicality and beauty. 

Check out the 2023 Applied Art + Design Awardee Films – click here 

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

Thank you nominators  

Thank you to nominators for leading the way! Your submissions have opened the door for so many people to be seen, recognized and celebrated. We are grateful to be able to share these many stories of success. 

BC Achievement’s fall award programs closed their respective calls for nominations for the 2024 program, but…nominations are now open year-round! So, you can still submit a nomination for the 2025 award program.  

The 2024 Indigenous Business Award closed its call for nominations on May 31, followed by the 2024 Polygon Award in First Nations Art, and the 2024 Sam Carter Award in Applied Art + Design on June 30.  It has been a busy and rewarding nomination period! 

We commend the commitment and effort taken in the preparation of each nomination package. 

It’s important to highlight excellence through award nominations – it shines a light on the amazing things happening in our communities and paves the way for innovation, change, and leadership. By nominating individuals, artists, organizations, or businesses for an award, we celebrate their creativity, dedication, tenacity, and excellence in their chosen fields. This process is a gesture of respect and gratitude for those who achieve excellence and whose stories can inspire others. 

What are the benefits of a successful nomination for the awardee? Most importantly, it elevates the awardee’s profile along with the community they serve. It validates their hard work and dedication, affirming that they are on the right path. Additionally, a successful nomination shares their experiences, creating role models and fostering positive change while bringing people together over shared interests and passions. 

By recognizing the achievements of our province’s entrepreneurs, artists, community leaders, youth, and volunteers, BC Achievement’s award programs celebrate exceptional people doing extraordinary work.  

A heartfelt thank you goes out to the nominators, the champions who dedicate their time to support the leaders, volunteers, creators, organizers, and doers. Your efforts make this province a better place to live, and we thank you for leading the way! 

“I challenge you to identify the heroes from your communities and Nominate Now for the 2025 award programs – If you know of candidates who would be ideal for BC Achievement’s award programs, please consider nominating them – we have recently announced year-round open nominations to allow greater accessibility to the process. #nominatenowbc! Walter Pela, Chair, BC Achievement Board 

To learn more about BC Achievement award programs, check out  bcachievement.com.

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

Inspired stories: Artist Michelle Loughery, 2005 Community Award alumna  

Photo: 2005 Community Award alumna, Michelle Loughery (photo credit: Chris Hsiung)

2024 marks the 21st anniversary of the BC Achievement Foundation and the Community Award program. 

What does that mean? It’s a testament to the best of BC – the program has told the inspired stories of over 680 British Columbians who have carved a path forward through their community achievement for others to emulate and in doing so, built stronger and more engaged communities. 

One such awardee is 2005 alumna, artist Michelle Loughery who designed and painted over twenty-five historical murals in downtown Vernon, a project which was an outstanding success as it celebrated the area’s heritage and culture and continues to be a major tourism draw. Michelle’s talent is unquestionable, but it was her creation of this art on the street that was so significant in her community. It mobilized citizens to work together with a sense of pride. Most importantly, Michelle involved 75 youth at risk in that project.  

Michelle is more than an artist, she’s a mentor to the community’s youth and a public relations ambassador for Vernon. She incorporates the strength of community to the art process bringing people together to create iconic images, telling stories through murals.  

Since receiving the Community Award, Michelle has continued to receive accolades for her iconic community art projects. Over her 30-plus-year career, Michelle has created numerous award-winning mural projects, and raised millions for communities through her innovative Wayfinder art project

Michelle created the Wayfinder Art Model of building infrastructure placemaking with public art and youth employment and training programming. This model has been emulated across the globe and has been cited as an innovation for rural communities that all communities should emulate. 

Michelle recently recorded a podcast episode about what has inspired her creativity. The following is taken from AR:T ROUTE Radio podcast – The Muralist Chapter One E042. 

“My passion and love for murals has deep roots. I come from a very, very creative immigrant family from all different parts of the world and it’s through those connections that I have been honoured with the dream life of being a muralist.” 

“My journey starts with a little girl with braids and knobby knees…in a little town, a coal mining town, so I truly am the coal miner’s daughter. I watched my parents live, struggle, love, laugh, and teach their children to use their hands, and to use their hands to build community.” 

As someone who identifies as neuro-divergent, Michelle recognizes that “Perhaps there were so many neurodivergent people that just felt the system wasn’t for them or they felt shame, and it didn’t work for them. The system works for many people – many people excel at school, but many people don’t. I was lucky enough to find a way to make a living through extraordinary life lessons and careers and opportunities.” 

“My projects were about bringing young people together and old people and exchanging skills. I may call it Wayfinder art – which is what it is – it’s finding your way through art. It was the energy and knowledge of those young people and the old people coming together in this orchestration of magic. I keep using the term magic because I think that’s what the world has lost in these last years. The magic has been dimmed; our imagination has been dimmed; our colouring box has all become these gray crayons but we are this massive 64 pack Crayola colouring box! All we have do is open the box.” 

“So, I’m going to start with the orange crayon. I painted my first picture with an orange crayon and then I continued on my bedroom walls, and continued on community walls, and I have been taking it to the wall for over 35 years, well over 60 years now, because I have been colouring on the walls since I was a child.” 

Nominations for the 2025 Community Award program are welcome throughout the year at bcachievement.com

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

2024 Community Awardees Celebrated 

The Community Award (COM) program recognizes extraordinary British Columbians who build better, stronger and more resilient communities. 

On May 8, 2024, the recipients of the 21st annual Community Award were celebrated at a formal presentation ceremony held in Victoria, BC in the presence of Her Honour, the Honourable Janet Austin, OBC, Lieutenant Governor of British Columbia,  

Emceed by BC Achievement Board Chair, Walter Pela, with citations delivered by alumna T,łalisam Kim van der Woerd (2018 Mitchell Award of Distinction and 2018 Indigenous Business Awardee), the ceremony was a powerful and emotional testament to the strength of community from throughout the province. Each awardee is an outstanding British Columbian whose dedication, leadership and actions inspire the next generation. 

Marcus Mosely, this year’s Mitchell Award of Distinction recipient, speaking on behalf of the 2024 recipients, delighted all guests with a presentation that filled the room with musical inspiration sharing: “Compassion, empathy and a willingness to meet people where they are motivates each of us. And kindness and a desire to be of service is our common goal.” 

For the first time in its two-decade history, the 2024 award program recognized Emerging Leaders* as a separate category, highlighting the contributions of young people in this province. Walter Pela remarked that “all these exceptional individuals embody the essence of leadership, dedication, and selflessness, serving as beacons of inspiration. Communities thrive when individuals generously share their talents, passion, and time in service to others, and these awardees exemplify the transformative impact of such contributions.” 

This year’s recipients selected by an independent jury include: 

Troy MacBeth Abromaitis, Richmond 
Prof. Nemkumar Banthia, Vancouver 
Devon Black, Victoria 
Earl Blacklock, Parksville 
Robin Dawes, Williams Lake 
Jane Devji, Delta 
Doreen & Wayne Hewitt, Salt Spring Island 
Christopher Lee, Vancouver* 
Siân Lewis, Kamloops 
K. Brian McConaghy, Delta 
Connally McDougall, Vancouver* 
Marcus Mosely, North Vancouver 
Coralie Nairn, Vernon 
Alison O’Toole, Prince Rupert 
Jazz Pabla, West Kelowna 
Len Pierre, Surrey 
Rishika Selvakumar, Richmond* 
Wendy Toyer, Richmond 
Mary Trentadue, New Westminster 
Janna Wale, Gitanmaax/Hazelton* 

Watch the recording of the event here.

Click here to view photos from the presentation ceremony. 

BC Achievement thanks the nominators for their commitment to acknowledging those who make a positive impact in our community and serve as inspiring models for others to follow. And to the award recipients, their journey with BC Achievement is just beginning! 

Together, we tell the stories of what makes our province, and its communities, achieve excellence and, in doing so, inspire change. 

Nominations for the 2025 program are open and throughout the year at bcachievement.com until February 15, 2025 

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

Celebrating Excellence: The Polygon Award in First Nations Art and the Sam Carter Award in Applied Art + Design 

Artists and designers have always brought people together through their art. Recognizing and celebrating their contributions builds vibrant and inclusive communities and contributes towards the cultural economy. The Polygon Award in First Nations Art and the Sam Carter Award in Applied Art + Design serve to highlight exceptional talent and skill within the artistic community. As the nomination deadline of June 30 approaches, we encourage everyone to consider nominating deserving artists and designers for these two awards. #nominatenowbc 

The Polygon Award in First Nations Art, established to honour outstanding First Nations artists, celebrates those who have significantly contributed to the continuity and evolution of First Nations art through their practices. This award acknowledges artistic excellence of established artists and recognizes the efforts of emerging artists in their respective fields. The award aims to highlight the rich traditions and contemporary practices of BC’s First Nations, promoting greater understanding and appreciation of their contributions to the arts. 

The Sam Carter Award in Applied Art + Design celebrates innovation and excellence in applied arts and design. Named after renowned artist and educator Sam Carter, the award honours individuals whose work exemplifies the highest standards of creativity and craftsmanship in fields such as ceramics, textiles, furniture, jewellery, and industrial design. The Applied Art + Design award recognizes and support artists and designers who push the boundaries of their disciplines. The award aims to celebrate those who combine aesthetic excellence with practical functionality, creating works that enhance everyday life while showcasing outstanding craftsmanship and originality. 

Through the extraordinary contributions of awardees like these, BC Achievement continues to advance its quest to elevate excellence, share success, and inspire change. 

This fall recipients of the 2024 awards will be honoured with a short film highlighting their accomplishments. These films will be premiered at the Award presentation ceremony, where recipients will receive their award and cash prize. Awardees will also be celebrated  through an online campaign, #shinethelightbc
 
​​In addition, BC Achievement is proud to present a combined exhibition showcasing the recipients for both the 2024 Polygon Award in First Nations Art and the Sam Carter Award in Applied Art + Design.

As we approach the nomination deadline of June 30, we encourage you to consider the artists and designers in your community who exemplify excellence, creativity, and dedication. Nominating someone for the Polygon Award in First Nations Art or the Sam Carter Award in Applied Art + Design is a meaningful way to honour their contributions and support their future endeavours. 

To nominate, please visit bcachievement.com and complete the nomination form. Let’s celebrate and support the artists and designers who inspire us with their work and creativity. 

BC Achievement: Elevate Excellence. Share Success. Inspire Change.

Tens of Thousands of Years of Intergenerational Knowledge 

Photo: Book Cover, Indian Horse by Richard Wagamese

June is National Indigenous History Month and June 21 is National Indigenous Peoples Day. 

It is a month to reflect on Indigenous world views, epistemologies, educational and governance systems, and the impacts they have on economic reconciliation.

Take time to learn about the vast intergenerational knowledge Indigenous peoples have accumulated. Consider that this knowledge is imbedded with over tens of thousands of years of learning the landscapes, water ways, flora and fauna, and imagine how this accumulation of knowledge can spark innovation and creativity in your own world view. 

The best way to do that is to listen to First Nations, Inuit and Métis through their own voices, by reading a book, watching a film or video, or listening to music created by Indigenous people. 

 Here are some resources for a month of learning: 

1. Unbroken  by Angela Sterritt 
3. Indian Horse by Richard Wagamese 
4. Potlatch as Pedagogy  by Sarah Florence Davidson & Robert Davidson 
5.When We Were Alone by David Roberston 
6. Indigenous Corporate Training Inc. by Bob Joseph

Here are a few ways to be involved: 

  1. Educate yourself on the history of the land where you live, work and play. 
  2. Learn what it means to be an accomplice and participate in allyship from an Indigenous lens. 
  3. Engage with Indigenous businesses and their economies to support growth. 

      Here is a call to action from Indigenous Tourism BC

      This National Indigenous History Month, we call upon all Canadians to actively seek firsthand experiences, educate themselves about living Indigenous cultures, and find ways to contribute to the wellness of Indigenous families, lands, and communities in BC – not just in June, but throughout the year. 

      BC Achievement: Elevate Excellence. Share Success. Inspire Change. 

      The Creative Journey: Insights from program alumnus John Fluevog 

      Photo: John Fluevog, BC Achievement program alumnus

      Recently, we had the privilege of interviewing John Fluevog, renowned shoe designer and Award of Distinction recipient of the 2008 Creative Art Award, now known as the Sam Carter Award in Applied Art + Design. This conversation was a highlight as we gear up the call for nominations for the award program and launch its new name in honour of the late Sam Carter

      John revealed some insights by sharing his story as a successful artist while providing advice for aspiring creatives.  

      The impact of the award 

      John reflected on receiving the Applied Art + Design in 2008 sharing that, “I felt honoured that we collectively recognize how important the arts are in our community”. 

      John continues to support efforts that inspire participation in the creative economy, believing it is a great idea to honour artists through the award program. 

      Standing the test of time 

      As a Vancouver resident, who lives part time on the Sunshine Coast, John acknowledges that his artistic practice is influenced by his home. “Vancouver is a wide-open field to do what one wants to do. You don’t have to fit a certain mold to make yourself known like you might have to in cities like London or New York. I guess you could say I’m a big fish in a small pond.” This environment allowed him the freedom to innovate without the pressures that come with larger, more competitive markets. “Vancouver provides a supportive community that has fuelled my business,” he shares. This intrinsic drive, combined with external support, has been key to his longevity and success. 

      Discovering Creativity 

      Interestingly, John’s journey into the creative world was one of self-discovery and he offers the following advice: “I didn’t think I was creative. My story is about finding out that I am. My message to others is that they are far more creative than they think they are. Their uniqueness is a gift. We all need to embrace our creativity because it is the gel that holds our society together.”  

      The Role of Arts in Society 

      John believes passionately in the transformative power of the arts that ensure communities thrive. “Creative people shape the heart and soul of a community. While others build and manage, it’s the creative individuals who bring vibrancy and cohesion. That’s why I’m thrilled that BC Achievement recognizes this through programs that encourage people to excel creatively. This recognition is crucial, especially in a society often driven by metrics and tangible outputs,” he says. 

      John hopes to see more community engagement among artists, underlining that “Artists are seers; they can envision things differently. We need to work together and have an influence on policies and city planning. The arts are crucial for the heart and soul of our communities.”  

      He also sees a role for the arts in supporting the individuals living on the streets in the Downtown Eastside of Vancouver. “On the street I see people carving, I see people drawing little things, and they may be in a stupor that is seriously dictated by mental health issues, yet they’re doing creative things in their own way,” he says. “Wouldn’t it be nice if we could harness that somehow and give them a sense of purpose. We all need a sense of purpose.” 

      Applied Art + Design as a Career Choice 

      When asked about the future of the creative field and advice for those contemplating a career in the creative arts rather than a more traditional path like finance, John offers a nuanced perspective. “Everything is creative. You can be creative in finance just as much as in traditional arts. Our daily lives are stories, and that’s our art. We are all a personal brand, and how we interact with the world is a form of creativity.” 

      Staying Inspired and Creative 

      What keeps John going is his commitment to creativity and the relentless pursuit of that challenge keeps him grounded and fulfilled. “Creating is my happy place. If I’m not making something, I wonder what I’m doing here. I try to make it a daily practice.”  

      Forever the creative mind, in his spare time, John enjoys building and customizing vintage boats and cars. “It’s like returning to childhood. I used to love playing with cars and digging in the dirt. Now, at 76, I’m still doing that, and it’s wonderful.”  

      John’s journey is a testament to the power of creativity and the importance of supporting the arts. His advice to aspiring creatives is clear: embrace your uniqueness, stay true to your creative impulses, and remember that creativity exists in all aspects of life. 

      The inaugural Sam Carter Award in Applied Art + Design program celebrated its 20th anniversary launch at the John Fluevog Shoe store in Vancouver on May 30, saluting the creative economy and all those who work within it. Thank you to John Fluevog and staff for hosting BC Achievement, supporting applied artists and designers and continuing the enduring legacy of the late Sam Carter. 

      Nominations for this year’s award will be accepted through BCAF’s website until June 30. Recipients will be announced in October, with an exhibit of their selected works taking place November 18 – 24 at the Roundhouse Community Arts and Recreation Centre in downtown Vancouver. 

      For more information about the BC Achievement Foundation and its award programs, visit bcachievement.com.  

      BC Achievement: Elevate Excellence. Share Success. Inspire Change.

      Apply now for BC Achievement’s art award programs – open until June 30

      BC Achievement’s art award programs empower extraordinary individuals by providing deserved recognition and elevation from their peers and communities. 

      It is a celebration of the province’s growing and critical creative economy. Nominate now and help shine the light on excellence in BC! 

       Offered year round until June 30, nominations for artists are being accepted for the Polygon Award in First Nations Art and the Sam Carter Award in Applied Art + Design programs. 

      Applying for an award serves as a platform to communicate an artist’s work, vision and creativity. The process invites an opportunity for critical artistic reflection while exposing artists and designers to a wider audience. Self-nominations are accepted and encouraged. Recipients receive a cash prize and a film outlining their artistic journey, they participate in an exhibition showcasing their art, and their story is celebrated through province-wide recognition channels. There are so many reasons to nominate! 

      The Polygon Award in First Nations Art, now in its 18th year, recognizes BC First Nations artists for excellence in traditional, contemporary or media art and includes those who have demonstrated a commitment to their art practice; have accumulated a body of work; and who are recognized in their communities as artists. Up to four artists will be selected to receive the award in different categories. 

      Nominations are invited from throughout the province from BC First Nations artists who practice traditional or contemporary visual art in fields such as, but not limited to, carving, photography, beading, weaving, jewellery, painting, masks, sculpture, stonework, printmaking, basketry, textiles, and media art. 

      “All those who have received these awards…to see me there, is really quite an honour. It’s really important to tell our story because that’s who we are – we are storytellers.”  2023 Award Recipient, Klatle-bhi 

      The second art program with a deadline of June 30 is the Sam Carter Award in Applied Art + Design which, since 2004, has been celebrating British Columbians who excel in creating functional art. The program recognizes artists who work in mediums such as furniture, textiles, jewellery, ceramics, weaving, glass, fashion, to industrial design. Up to four artists will be selected to receive the award. 

      “I’ve always been making, ever since I was a child. That’s what got me through so many things in life…was making.”  2023 Awardee, Bridget Catchpole 

      Nominations for this year’s art awards will be accepted through BC Achievement’s website until June 30. Recipients will be announced in October, with an exhibit of their selected works taking place November 18 – 24 at the Roundhouse Community Arts and Recreation Centre in downtown Vancouver. 

      For more information about the BC Achievement Foundation and its award programs, visit bcachievement.com.  

      #nominatenowbc 

      BC Achievement: Elevate Excellence. Share Success. Inspire Change.

      IBA Program Director, Angela Marston, on driving change

      Photo: Satuts Stsuhwum Angela Marston, IBA program director

      With the 2024 Indigenous Business Award (IBA) program nominations closing on May 31– we took a few minutes to chat with its director, Satuts Stsuhwum (North wind strong and clear) Angela Marston. Here’s our Q&A:

      What excites you the most about your job now that you’re almost 24 months into it?

      What truly excites me is witnessing the incredible work being done across First Nations and Indigenous communities. Our province-wide reach allows us to hear and share stories of the positive impact individuals and communities are making through their business endeavours. Too often, the focus is on negative depictions of Indigenous peoples. This program helps reframe the narrative by highlighting these individuals in a positive light, showcasing their successes and contributions.

      It’s particularly inspiring for me and my colleagues @bcachievement to see so many First Nations and Indigenous women thriving as business owners and leaders. This is encouraging not just for my daughters, nieces, and future grandchildren, but for all young Indigenous women. Having these strong role models is vital for envisioning and driving change.

      Do you see evidence of the IBA program driving change from your experience to date?

      Absolutely! One standout example is 2023 IBA recipient Marcia Turner, whose business transformation post-recognition has been phenomenal. Here is a quote from Marcia, “Receiving the IBA award transformed my thinking about how I do my work and has planted the seed that I have what it takes to grow my business. Importantly, the IBA has given me exposure and it put me on the radar to be noticed – it’s raised my profile, and I have so much deep gratitude for this. But being noticed is only part of being a successful business. The IBA Gala opened my eyes to a whole world of opportunities, it was inspirational to see all the other recipients, hear their stories, witness our celebration and network with like-minded people in the entrepreneurial business world.” Additionally, I’m frequently asked to connect awardees with opportunities. BC Achievement’s extensive, province-wide network helps us expand our reach and impact, continually fostering connections and facilitating growth. We serve as a resource for others to access our incredible alumni community throughout the provincial.

      Can you speak to the difference your role is making, given that you are leading the program as its first Indigenous director, and as an artist and entrepreneur?

      Having an Indigenous person lead an Indigenous program fundamentally changes its execution. Rooting the program in Indigenous values requires cultural understanding that goes beyond surface-level appreciation. For instance, understanding the protocols of a blanketing ceremony is crucial, especially when you’re on another’s territory. Many people I interact with express how significant it is to see an Indigenous woman in this leadership role. It’s empowering for my nieces and for all young Indigenous girls to see role models in such positions.

      BC Achievement has a forward-thinking model for reconciliation and has ensured for the past two decades of its existence that it delivers with strong Indigenous leadership on its foundation board and IBA advisory panel. This ensures our program is deeply connected to and guided by Indigenous values and perspectives.

      What challenges are you excited about tackling in the year ahead?

      I’m looking forward to providing more support to nominators, diversifying our sponsorship base (especially with tech companies), and building out our alumni program, despite the struggle to secure funding. These challenges are opportunities to strengthen and expand our program’s impact.

      What would you like to say to potential nominators and nominees out there? Why should they nominate?

      Uplifting Indigenous business owners as role models is crucial for the success of Indigenous communities everywhere. We need these positive stories and role models to inspire and drive change. The nomination process can be cathartic for business owners as it allows them to take five and take stock of their business – where they are and how they want to take their enterprise to the next level.

      What program phase do you enjoy the most?

      It’s hard to choose just one! The Gala, which is part of the recognition phase, is an incredibly inspiring event, and reading through the nominations is always uplifting. While the Gala involves a lot of hard work, it’s deeply rewarding to celebrate the recipients and, to see the room filled with Indigenous entrepreneurs and those honouring them is life-changing. As Geena Jackson says, “It is truly the ‘Oscars’ of Indigenous Business in BC!” I also enjoy the strategic and creative aspects of developing partnerships and planning the program throughout the year.  Seeing the program strengthen through our strategic alliances and partnerships is empowering for me and those with whom I work.

      Future aspirations?

      Collaborating with an Indigenous curriculum content developer would be amazing. The short films we produce on each awardee are truly magnificent and are a huge resource  that could serve as a great guide for teachers, enriching the educational experience with Indigenous perspectives.

      With the IBA Call for Nominations’ deadline looming large…

      Don’t miss the opportunity to highlight and celebrate the outstanding achievements within our communities. Nominate someone today and be part of this positive movement! And remember that I am here to help in anyway, don’t hesitate to reach out indigenousbusiness@bcachievement.com and #nominatenowbc!

      BC Achievement: Elevate Excellence. Share Success. Inspire Change.